GeneLink, Inc., together with its subsidiary, Dermagenetics, Inc., operates as a biosciences company that creates genetic tests as the basis for personalized health, beauty, and wellness applications. It offers a deoxyribonucleic acid (DNA) collection kit for the collection of DNA specimens of clients. Its patented DNA assessments provide information that enables the customization of skincare products, nutritional products and health maintenance regimens that can be personalized to meet individual consumer’s need.

The company also develops proprietary single nucleotide polymorphism-based genetic profiles (named GeneLink Nutragenetic Profile and Dermagenetics profiles), which provide a means of predicting an individual’s inherent genetic capacity to combat such conditions as oxidative stress and other important selected areas of physiologic health. Its profile assessment enables nutritional and skin care companies and health care professionals to recommend a specific and targeted regime of antioxidant vitamins, nutrients, or skin care formulations designed to compensate for predicted deficiencies. GeneLink was founded in 1994 and is based in Jersey City, New Jersey.